Display childlike creativity, teach through lively activities and spread environmental protection concept. On December 1, “Cantonese Environmental Protection? Cantonese Fashion ? Green Talent” Li Le Jia Parent-child Environmental Protection Creativity Contest sponsored by Guangdong Provincial Environmental Protection Publicity and Education Center came to a happy ending and the award ceremony was held in the multimedia conference on the 7th floor of Liby Center. Ms. Wu Fan, Deputy Director of Guangdong Provincial Environmental Protection Publicity and Education Center, Ms. Yang Guohui, General Manager of the Brand Management Department of Liby Group, Ms. Zeng Erjian, Director of Marketing Department of Cheerwin and Mr. Zeng Mingtao, Executive Director of 3uol attended the award ceremony, and representatives of kindergarten teachers, many families and media came to the scene.
Children and Parents Participating in the Activity
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Space rocket, cyclone guided missile launcher, Canton Tower, retro log cabin, swing, flowers and plants and nanometer clothes……elegant artware made by children using idle items appeared at the award ceremony and were highly praised. Launched in November, Li Le Jia Parent-child Environmental Protection Creativity Contest was aimed at spreading environmental protection concept to children aged below 6 through lively activities, attracting families to get fully involved and spreading environmental protection concept. With at least 15000 families and hundreds of kindergartens participated, the activity was strongly backed by all sectors of society.
Prepared Liby Chariot
Doraemon, Minions and Hello Kitty
“Canton Tower”, Landmark of Guangzhou
People Paddle a Big Ship
Creative Environmental Protection Works Are Dizzying
Wu Fan, Deputy Director of Guangdong Provincial Environmental Protection Publicity and Education Center, said in the award ceremony: Environmental protection spirit can reflect our accomplishment of civilization and green talent activity is not an end but a good start. We should carry forward green concepts and at any time should educate children to protect beautiful things.
Wu Fan, Deputy Director of Guangdong Provincial Environmental Protection Publicity and Education Center, Made a Speech
Yang Guohui, General Manager of the Brand Management Department of Liby Group said, Li Le Jia will adhere to green and healthy strategy and the belief of bringing health and happiness to every family, organize more large public welfare activities relating to environmental protection and offer better services to families.
Yang Guohui, General Manager of Brand Management Department of Liby Group, Made a Speech
In the contest, 10 works won the first prize, 30 won the second prize and 60 won the third prize. 30 kindergartens won “The Best Organization Award” and 30 teachers won “The Best Adviser Award”. Children and teachers were greatly inspired for winning a prize among so many creative excellent works.
Li Le Jia Parent-child Environmental Protection Contest is a successful example of government-enterprise cooperation. Li Le Jia, a membership platform subordinate to Liby Group and a communication bridge between Liby Group and consumers, will organize and conduct more public welfare activities at the service of consumers and the society. The contest was a successful practice of enterprise and band to bear social responsibility which enriched brand connotation of Liby products and offered much experience to future environmental protection.